Embracing Chaos

First, I’d like to welcome everybody landing here after searching for something on Google. I hope you find what you’re looking for. I know Google has been crawling my site nearly since its launch, and I’ve been passively wondering when would this site show up in Google’s search index. It’s been in Yahoo and MSN for ages, and getting more and more links from high profile sites all the time. Well I just got the answer: as soon as I gave Google money. Surprised? As a birthday present to myself, I bought a few adwords like: Your Brain in a…

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Remember what internet search was like back in the pioneer days — say 1998 or 1999? There were lots of bad ones out there, but I’ll talk about three representative ones. There were lots of page-search engines along the lines of Alta Vista. They crawled the web and indexed the contents of each web page. They would try to figure out which web page best matched your search keywords based entirely on the contents of the pages themselves. This didn’t work very well since spammers could fill their pages with keywords they liked that didn’t necessarily add any value to…

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